Una, black coffee, scorpio, ISTJ, communication designer*


Una

February 6, 2020

Independent and headstrong, Una ventured solo from Manila to Vancouver for her design degree at Emily Carr University of Art + Design, then headed straight into a hot seat at ED&I. Here are some snippets about our hard-working visual design wizard.



Q: Describe a favorite project that you’ve worked on at ED&I.
A: Recently, I had the opportunity to work on the website design for Novateur Ventures Inc. As most of our projects go, the start of the design process involved coming up with three creative directions to present to the client, a stage I really enjoy. Ideating and gathering different styles and elements for each direction, such as icons, colours, typefaces, and illustration styles, is always a fun challenge. I liked this project because it really pushed me to go outside of my comfort zone — as someone fresh out of design school where many projects do not get developed outside the classroom setting. This was a great exercise for me to keep every single element, file, and naming structure neat and tidy from the beginning, for passing it off to our wonderful developers.

Q. Describe your usual day in the studio.
A: A typical day in the studio life for me is consistently jumping onto different projects and tasks to make sure everything our clients’ needs are delivered in time. Oh, and black coffee… lots of black coffee!

Q: What is a question you get asked about your job?
A: When I tell people I work at a design studio, they ask me “What is it, exactly, that you design?” It’s a fun question to answer, because we take on many complex projects from a variety of clients. My work could go from drawing illustrations for men’s fertility, to designing a logo and brand identity for one of the biggest educational institutions in BC, to preparing a brochure dieline for a company’s promotional material.

com·mu·ni·ca·tion
noun

the imparting or interchange of thoughts, opinions, or information by speech, writing, or signs.



Q: What is the most rewarding thing about your job?
A: It’s extremely satisfying to see illustrations or designs that I’ve mocked up on Sketch fully developed into a product or website that is realized, usable, interactive, and ready to be explored by real people.

Q: What is the hardest thing about your job?
A: As a creative, I find that I have to make more of an effort to block my creative blocks! Before university, I used to draw and paint in my spare time, whenever I felt a surge of inspiration. Today, I’m a full-time communication designer… sketching, illustrating, designing, and solving communication tasks, visually, eight hours a day. Even when that inspiration doesn’t come easy, I’ve had to learn to find ways to pump out iterations and designs no matter what. Sometimes I’ll scroll through Pinterest or Instagram, look out the window, take a quick walk around the corner, or desperately sketch on a blank piece of paper. Client deadlines wait for no one!



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